Frequently Asked Questions
Curious to know how much a Sportball franchise costs or what training and support Sportball provides? You’re in the right place. Find answers to frequently asked questions about owning a Sportball franchise below. If you still have questions, just reach out — we’re game to help.
Investment & Financials
The financial playbook lives in Sportball’s FDD. Please get in touch with us for more details.
Our ongoing fees are clearly outlined in the FDD. No mystery boxes here, just transparent numbers and a proven model. Please get in touch with us for more details.
The exact figures are available in our most recent FDD, but a solid huddle with your financial model during the diligence process will help you get comfortable with your personal break-even timeline.
You’ll find the revenue ranges and financial performance in the FDD. We provide the data and you bring the drive. Please get in touch with us for more details.
Opening a Sportball franchise typically starts at $50,000 USD for most territories. In addition to the initial franchise fee, prospective owners should also budget for additional operating costs such as equipment, staffing, insurance, marketing, and local licensing fees. For a detailed breakdown of all costs and financial obligations, it’s important to review the Franchise Disclosure Document (FDD), which outlines the full investment requirements and ongoing fees.
Business Model & Operations
Nope! We’re all about flexibility. Programs run in parks, gyms, schools, childcare centers, anywhere that welcomes fun on an hourly basis. Some partners run admin tasks from home, others prefer an office. Your call. Your whistle.
Franchisees typically spend their week hiring and training coaches, booking venues like schools and community centers, managing class schedules, and running local marketing to grow participation. Engaging with families and ensuring high program quality is also a key part of the role.
No! Most franchise partners come from business or child enrichment backgrounds and our Growth Coaches help you play to your strengths. If you can lead with heart, we can coach the rest.
It depends on your growth and goals! Some partners start with 2–3 coaches and scale to 200+.
While it’s possible to begin part-time during the initial setup phase, Sportball strongly recommends having at least one full-time leader involved from day one. The franchise is designed as a full-time opportunity to maximize community impact and business growth.
Simple: You run high-quality sport classes → families pay for programs → you pay coaches and venue fees → and manage regular business overhead. Fun with purpose and a strong financial foundation.
Sportball is designed as a full-time business for those seeking long-term growth and impact. While some parents may begin part-time during the early setup, the franchise model works best when there is full-time leadership to build strong community relationships and grow the program effectively.
- Fun-first, non-competitive approach – Focuses on skill development and enjoyment over competition.
- Multi-sport programming – Introduces kids to a variety of sports like soccer, basketball, baseball, and more in one program.
- Broad age range – Designed for children aged 16 months to 12 years, supporting long-term participation.
- Whole-child development – Goes beyond athletics to build confidence, coordination, and character.
- Play-based learning model – Encourages engagement and personal growth through age-appropriate, fun activities.
Territory & Market
We typically award territories of around 400,000 people. In some cases, we expand based on geography or demographics.
Yes, you’ll have exclusive rights to run Sportball programs in your territory. It’s your home court!
In Canada territories are available in Ontario, Alberta, and British Columbia. In the USA, territories are available in Oregon, Idaho, Montana, Wyoming, Iowa, Wisconsin, Ohia, West Virginia, Pennsylvania, New Jersey, Delaware, New Hampshire, Massachusetts, Maine, Nevada, Colorado, Kansas, Missouri, Arizona, New Mexico, Texas, Oklahoma, Arkansas, Louisiana, Mississippi, Tennessee, Alabama, Georgia, South Caroline, and North Carolina. Check our website for the latest list of regions and available territories. We keep it up to date so you can see where the ball is headed.
Every candidate goes through our Franchise Process—which includes a custom business plan and in-depth territory analysis. Together, we review:
- Market demand
- Competitive landscape
- Customer profiles
- High-potential locations
- Local coaching talent
Training & Support
We coach hard from day one:
- 1–2 weeks of in-person training to learn the Sportball methodology
- Sportball University: an 8-week launch program
- Ongoing coaching with your dedicated Growth Coach + group development sessions. New skills, continuous growth, lifelong learning: that’s the Sportball way!
We don’t just hand you the playbook—we run the drills with you. Franchise support is a cornerstone of our model, and our Growth Coaches are experts at helping new partners win.
We use best-in-class third-party tools plus our proprietary registration platform (app.sportball.com), exclusive to Sportball franchisees.
Yes. You’ll have access to a large catalogue of marketing assets + guidance from your Growth Coach and Sportball’s marketing team.
Programs & Curriculum
- Fun-first, non-competitive sports: kids fall in love with activity for a lifetime
- Multi-sport approach (8 sports in one) developing total physical literacy
- Cater to a wide age range; programs start at just 16-months
- Coaching with purpose: coaching is focused around social, behavioural, and physical development. Every action has an intended outcome!
- Toddlers – Starting from as young as 16 months.
- Preschoolers and early learners – Ages 2 to 5 years.
- School-aged children – Up to 12 years old.
Sportball’s programs are designed to grow with kids, adapting to their developmental stage to support lifelong physical literacy and confidence.
Sportball’s multi-sport program introduces children to a variety of foundational sports, helping them build well-rounded skills:
Soccer
Football
Basketball
Volleyball
Tennis
Golf
Hockey
T-ball
Cricket
These sports are taught through age-appropriate, play-based activities that focus on developing coordination, teamwork, and confidence.
Single-sport programs focus on developing skills in just one sport (e.g., only soccer or only basketball).
Multi-sport programs, like Sportball’s, builds overall physical literacy, confidence, and motor skills.
You’ll need one multi-sport equipment set and one t-ball/soccer equipment set.
Getting Started
We have a 7-step process:
1–5: Get to know Sportball + build your business plan
6: Discovery Day (in-person)
7: Welcome to the team!
Typically 2–6 months, depending on your responsiveness and availability during the business plan process.
Regulations vary across countries and states/provinces. We encourage candidates to research their local franchise rules.
There’s only one way to know—let’s find out together. Fill out our Introduction Form to start the conversation
Simply fill out the introduction form and we’ll guide the rest.
Success Stories & Case Studies
Yes! Head over to our website to see real stories and video spotlights from Sportball partners in Austin, Phoenix, South Bay, and Edmonton who are changing lives in their communities.
Start Your Journey
We understand this is a big decision. As a prospective franchisee partner, you’ll have all the support you need throughout the process. Your Growth Coach will be by your side from day one on to ensure this is a great fit both ways.
Sportball Introduction
Watch our discovery video. You will also book a call with our growth coach and will have an opportunity to discuss the initial mutual fit.
Growth Overview
If we agree to proceed, you’ll continue to work with your Growth Coach to understand your market.
Operations & Technology
We help you understand our operations and technology infrastructure.
Finance & Validation
At this stage, we’ll get into the numbers.
Regulatory Requirements
We’ll help you understand the regulatory framework and process.
Discovery Day
If you proceed to the next stage, you can visit a Sportball business in action.
Welcome to the Team
A franchise agreement will be sent to you for your signature. Even though this is the end of the process, its just the start of your story!
This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for informational purposes only. We will not offer you a franchise unless we have complied with applicable pre-sale registration and disclosure documents in your state. Currently, the following states regulate the offer and sale of franchises: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. Within the U.S.A., we offer franchises solely by means of our Franchise Disclosure Document (FDD). There are also countries outside the U.S.A. that have laws governing the offer and sale of franchises. If you are a resident of one of these states or countries, we will not offer you a franchise unless and until we have complied with pre-sale registration and disclosure requirements that apply in your jurisdiction.
